Article Marketing: How to Market Your Articles as a Newspaper Column

Article marketing has great benefits for any business.

One great way to market your articles is to use them in your own newspaper column.

How to get a newspaper column

Article Marketing: How to Market Your Articles as a Newspaper Column

For the last 12 years, I've written a weekly relationships/parenting/stress management column for a nationally syndicated newspaper. While you and I would have trouble going to lunch on what I get paid for each column, what I get from each column is of much greater worth: simply stated - tons of prospects, publicity and profits.

The best way to get started is to read your local newspaper to see where a column about your niche would fit in. Then approach the editor of that section with your idea. Make sure you have 2-3 of your best articles to show the editor. Best of all, have many articles up on the article directories and you can send an editor to the article directory to check out your articles.

If they say no, politely thank them for their time. Wait a few months and try again.

One of my article writing and article marketing mentees took this idea and has built a practice around it. She has an assistant that calls other papers to pitch the column, so she is syndicated nation wide.

The other day she called me with a big problem - she wanted to know if I knew of any good relationship coaches to whom she could send her over flow of clients.

That's both a nice problem to have and the power of article marketing.

Article Marketing: How to Market Your Articles as a Newspaper Column
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